Archive for December, 2009
My husband is deaf in one ear. If I stand behind him, he knows I’m talking but he can’t tell what I’m saying. It doesn’t matter how loud I shout. It doesn’t matter how often I repeat myself. I need to stand in front of him if I want him to understand what I’m trying to say. The same is true for marketing communications. (more…)
I have a bad case of writer’s block. Here’s how bad it is. Last night, instead of facing the blinking blank page on my laptop, I chose to clean the cat’s liter box. But then a re-run of the British TV show, “How to Look Good Naked,” saved my blog.