Archive for June, 2010

Put Your Marketing Campaign in Perspective

Thursday, June 24th, 2010

It’s been two weeks since my last blog post. I’ve spent a lot of that time with kids. My own, who have invaded my home office since it is summer vacation, and a great group of teenagers who are sharing their thoughts with me about youth obesity. While I love to talk about my kiddos, today’s post is about what a group of teenagers recently taught me. (more…)

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Defining public relations

Monday, June 7th, 2010

At lunch with a prospective client last week, I was asked if I was a publicist. I inwardly recoiled at the term. Then I decided I’d better make sure I understood his definition of publicist before I answered. (more…)

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