Last Tuesday, I dreamt of flashing yellow lights. When I woke up the next morning, I was sure the dream was a warning of ominous things to come. I must have really been in tune with the cosmos because the next 24 hours were plain lousy. Rather than cowering under my desk, I reminded myself of my three philosophies of small business ownership. (more…)
My friend and colleague, Tina Noel (@tinanoelPR), sent me a great link today: The Beloit College Mindset List for the Class of 2014. This annual list was first published in 1998. It ”was originally created as a reminder to faculty to be aware of dated references, and quickly became a catalog of the rapidly changing worldview of each new generation.” (My favorites are a tie between #58, #12 and #55.)
This be-careful-what-you-reference thing works both ways, you know. So for all you 18-year-olds out there – not to mention you 20-something professionals – here is my Middle-aged Mindset List from the Class of 1990. (more…)
Last week, I had a client, who wants to be better known in the market, pass on a sponsorship opportunity because they didn’t think they would get a whole lot of media mileage out of it. The sponsorship meant getting access to eight key companies, working in partnership with a major university and a handful of influential state and local agencies, and being included in a wide swath of social media strategies. But the client was right – they most likely were not going to get a major media mention from it. (more…)
It’s been two weeks since my last blog post. I’ve spent a lot of that time with kids. My own, who have invaded my home office since it is summer vacation, and a great group of teenagers who are sharing their thoughts with me about youth obesity. While I love to talk about my kiddos, today’s post is about what a group of teenagers recently taught me. (more…)
At lunch with a prospective client last week, I was asked if I was a publicist. I inwardly recoiled at the term. Then I decided I’d better make sure I understood his definition of publicist before I answered. (more…)
On Thursday, I attended the Indiana Cultural Tourism Conference. I was disappointed about the sparse crowd, especially after keynote speaker Andrew Taylor, Director of the Bolz Center for Arts Administration at the Wisconsin School of Business, shared his views about the concept of place in the Internet era. (more…)
Yes. And no. (more…)